Travel
Sell your travel business to the right buyer
Baton connects owners with buyers who are actively looking for travel businesses. See how many buyers want a business your size, what businesses like yours sell for, and what buyers will ask before they make an offer.
3,562
Active buyers at $2.5M - $5M revenue
2.11x
Typical cash flow multiple
0.52x
Typical revenue multiple
Buyer demand for travel businesses
Active buyers on Baton whose search criteria include travel businesses, by the annual revenue they are looking for. Updated October 2026.
| Annual revenue | Active buyers |
|---|---|
| Under $250K | 1,155 |
| $250K - $500K | 1,357 |
| $500K - $1M | 2,046 |
| $1M - $2.5M | 3,111 |
| $2.5M - $5M | 3,562 |
| $5M - $10M | 2,845 |
| $10M - $20M | 1,879 |
| $20M - $30M | 1,344 |
| $30M - $40M | 1,205 |
| $40M - $50M | 1,151 |
| $50M+ | 1,013 |
What buyers check in diligence
Every buyer asks for three years of financials first. For travel businesses, expect questions about:
Revenue by season and by booking channel
Supplier and commission agreements
Repeat client and group booking history
Licenses, bonding and seller of travel registrations
Multiples are Baton's weighted national averages for travel businesses. Your multiple depends on size, growth, customer concentration and how much the business depends on you.