FloorCare Specialists
Commercial floor care · Alpharetta, GA
Sold · $3.1M
Baton Business Value Estimate
Small business value estimator
Look up an American small business and see what it is estimated to be worth, how it ranks against its competition, and how many buyers are looking for one like it. Free, and no listing required.
100% free
What is a Baton Business Value Estimate?
A Baton Business Value Estimate is our estimate of what a small business is worth right now.
We built it because most owners are flying blind. A homeowner can look up their house in thirty seconds. Someone who has run a plumbing company for twenty-two years has to hire an appraiser to find out what their life's work is worth.
The estimate pulls data on business financial fundamentals and runs them through Baton's valuation model, which is trained on hundreds of small business transactions we've seen close.
This is an estimate, not an appraisal or a formal valuation.
How the estimator works
Built from small business data, not a form you fill in
Most tools ask an owner to type in their own numbers and hand back whatever those numbers imply. Baton builds the estimate first, from what is already on the public record.
Public small business data
Industry, location, headcount and public filings, assembled into a Baton Business Value Estimate for every business — the small business research an owner would otherwise do by hand.
Ranked against real peers
Each business is scored against the local and regional operators it actually competes with, not against a national average that describes nobody.
Small business insights
An estimated value, and where the business sits among its peers on size and margin. Claim an estimate and the full ranking opens up.
Real owners, real exits
They found out. Then they sold.
Owners across the country found out what their business was estimated to be worth, then decided what to do about it — on their own timeline.
$3.1M
sale price
Duncan sold FloorCare Specialists
Commercial floor care · Alpharetta, GA
He turned down a full-price cash offer to wait for a buyer who would keep his people.
$6.5M
sale price
Omer sold his e-commerce business
Book reselling · Phoenix, AZ
An operation built in a Phoenix garage, taken to market and sold to a buyer who could scale it.
Sold
L'Imprimerie found its next owner
Bakery · Brooklyn, NY
A beloved Brooklyn bakery with no succession plan, matched with an owner who wanted to keep it exactly what it was.
How to use it
If you own a business
Knowing your business value changes how you think about the next five years — what to fix, what to invest in, when to start planning an exit.
If you're buying
The estimate tells you whether an asking price is in the right ballpark before you spend weeks in diligence finding out it isn't.
Accredited and certified
Competitive rank
Curious where you stack up against the shop across town?
Your estimate ranks you inside your own competitive set — the local and regional businesses in your industry — on revenue, margin and reputation. Most owners have never seen this. Claim your estimate and the full picture unlocks.
Sample estimate · Cedarline Plumbing Co. · Columbus, OH
#6
of 94 businesses
Top 6%
Size by revenue
82nd percentile
Margin
74th percentile
Buyer demand in your category
53 buyers
Your business is your largest asset. Most owners cannot name its value.
Look yours up, see the estimate and the ranking, and decide what you want to do with it.
Find a business